Hertz

Snapshot

Hertz Global Holdings (NASDAQ: HTZ) operates Hertz, Dollar, Thrifty, and Firefly from about 11,000 locations in 160 countries, plus Hertz Car Sales and Hertz 24/7 car-sharing in Europe. CEO: Gil West.¹

In Q3 2026 Hertz reported $2.6 billion of revenue (up about 6%), Adjusted Corporate EBITDA of $233 million (up 15%), GAAP net income of $116 million, U.S. core RPD up about 8%, and net DPU of $285 per month. The U.S. core fleet averaged nine months old, the youngest in 12 years. Liquidity ended the quarter at about $946 million.¹

Hertz’s FY 2025 Form 10-K describes Hertz as the top-tier brand, with Gold+ loyalty and the tagline “Hertz. Let’s Go!” Dollar, Thrifty, and Hertz generally keep separate counters and marketing but share a single fleet and fleet-management team.²

Hertz completed a 30,000-EV fleet reduction with its FY 2024 results (Feb. 13, 2025).³

How used cars are sold

Hertz Car Sales is the retail channel. Full online checkout launched Sept. 30, 2025; Amazon Autos on Aug. 20, 2025; eBay showroom on May 5, 2026; TestDrive+ at 300+ neighborhood locations on Oct. 15, 2026. On Nov. 9, 2026 a Hertz spokesperson said the company would close dedicated Hertz Car Sales locations and focus on those digital and rental-network channels.⁴ Full timeline: Hertz online sales.